Investing in Growth: Understanding Marketing and Building Your Strategy
Apr
22
2026
Wed, Apr 22 10:00 AM to 11:00 AM
Online
Facilitated by LSBDC at University of Louisiana at Lafayette: Main Office
Topic: Marketing and Sales
Join us for a practical, business‑owner–friendly session that breaks down what a marketing strategy really is and how to start building one that fits your goals and resources. We’ll walk through the key elements of an effective strategy and show you how to determine a realistic marketing budget that supports growth—without overspending. Attendees will leave with clear next steps they can start using immediately in their own businesses.
Speaker(s): Nicola Williams Digital Sales Manager Cumulus Media
Co-Sponsor(s):
* This event is online. You will receive a meeting link once you register within Microsoft Teams.
Fee: No Cost
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