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Creating Impactful Marketing Strategies

Wed 5:30 PM to 7:30 PM
Topic: Marketing and Sales

This workshop will focus on how to market your products and services in the most effective way in capturing new leads. Join us in this workshop about building your core marketing message and getting it out to the right people. Explore the different options of communicating directly and indirectly to your current and future customers. This workshop is for startup and growth companies in all life stages and for all industries. The purpose of this workshop is to: • Explore the possibilities of using different media in your marketing campaigns • Gather information about your customers to use in marketing communication • Decide on core marketing messages to convey to different customer groups • Make an action plan for your marketing campaign

Speaker(s): Heidi Melancon, Director, LSBDC at UL Lafayette

*Registration for this event is ONLINE or by calling 337-482-6312* *Seats are only guaranteed to registered attendees* *There is NO CHARGE for this event*

Fee: No Cost

Phone: 337.482-6312


South Regional Library
6101 Johnston Street Lafayette, LA 70503
Call Toll Free: 1- (866)-782-4159

The Louisiana Small Business Development Center Network, hosted by the University of Louisiana at Monroe, is an accredited member of the National Association
of Small Business Development Centers and funded in part through a cooperative agreement with the U.S. Small Business Administration,
Louisiana Economic Development and participating universities. All SBA programs are extended to the public on a nondiscriminatory basis.
All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.
Reasonable accommodations for persons with disabilities and/or limited English proficiency will be made if requested at least two weeks in advance.
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