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Building Your Sales Process and Developing Customer Relationships

Thu 9:00 AM to 3:00 PM
Topic: Marketing and Sales

This seminar is designed to provide business owners with a practical approach to understanding the importance of the sales process in their business and how to initiate relationships, develop relationships, and enhance relationships in order to produce "winning results". Topics covered include the purpose of training, general review of sales and marketing, rules of personal engagement, importance of sales, and empathy activity. Attendees will walk away with the following: • Custom 'Elevator Pitch' for their businesses • A sales process designed around their business • Objection handling method • Clear understanding of how to hire and keep sales talent Active participation is encouraged and seating is limited. **This seminar is reserved for individuals certified in Louisiana Economic Development's Small & Emerging Business Development Program. Need to certify your business in this free program? Please call us for assistance with certification prior to the start of the seminar. (337)482-6312 *Lunch will be served.

Speaker(s): Reece P. Theriot, President of Fulcrum Sales & Marketing LLC

Fee: $ 25.00

Cash or Check at the door

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Phone: 337-482-6312


LA Immersive Technologies Enterprise (LITE)
Executive Conference Room
537 Cajundome Boulevard Lafayette, LA 70506-4292
Call Toll Free: 1- (866)-782-4159

The Louisiana Small Business Development Center Network, hosted by the University of Louisiana at Monroe, is an accredited member of the National Association
of Small Business Development Centers and funded in part through a cooperative agreement with the U.S. Small Business Administration,
Louisiana Economic Development and participating universities. All SBA programs are extended to the public on a nondiscriminatory basis.
All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.
Reasonable accommodations for persons with disabilities and/or limited English proficiency will be made if requested at least two weeks in advance.
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