AI for Small Business: What to Automate and What to Keep Human

Jul
28
2026
Tue, Jul 28 3:00 PM to 4:00 PM
Topic: Marketing and Sales

Automation sounds useful – but it’s often unclear what it really looks like in a small business. This session starts by making that clear in a straightforward, practical way.

You'll learn what automation actually is, how traditional "if this, then that" systems work (useful, but limited to the rules you set), and how AI expands what’s possible by handling work that requires judgment, not just fixed steps. From there, the focus turns to your business: what's worth automating - and what isn't? Some tasks are ideal to hand off, while others need more care, and knowing the difference helps protect both your time and your reputation.

You'll leave with a clear understanding of what automation can do, where to apply it first, and how to confidently sperate safe-to-automate tasks from the ones that still need you.

Speaker(s): Gerald Cullison, Daystar New Media

Co-Sponsor(s): LED, SBA, and SUSLA


Fee: No Cost

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