Building an Online Store that Sells: A Practical Guide to E-Commerce Success

Sep
23
2026
Wed, Sep 23 9:00 AM to 10:30 AM
Topic: eCommerce

Whether you're launching your first online store or looking to grow an existing one, having the right e-commerce strategy can help you reach more customers and increase sales. This session will walk you through the key decisions every business owner needs to make, from selecting the right platform to attracting customers and managing costs.

What You'll Learn:

  • How to determine if your products are a good fit for online sales
  • Understanding pricing, shipping, taxes, and profit margins
  • Comparing popular e-commerce platforms, including Shopify, WooCommerce, and Ecwid
  • Creating a realistic marketing budget
  • Finding and attracting your ideal customers online
  • Using customer search behavior and buying signals to drive sales

Speaker(s): Ned Fasullo

Co-Sponsor(s): SBA, LED, LSU


Fee: No Cost

Already Registered? Sign in for more information.
Phone: 225-578-4842

Location

LSBDC at LSUBR: Main Office
LSU Innovation Park, Building 3000
8000 Innovation Park Drive Baton Rouge, LA 70820