Marketing Your Business for Growth: Session 3- Social Media 101

This series of marketing classes will prepare the LSBDC clients to understand the latest online and in-person marketing best practices. At the end of the course, students will be able to present an "elevator" speech with confidence, as well as possess a basic understanding of website, social media, email, and online marketing to grow their business. Ellen McDowell owns Ellen McDowell- Your Social Butterfly. She is proud to be an Authorized Local Expert and Master Certified Solution for Constant Contact. Ellen McDowell- Your Social Butterfly focuses on email marketing, social media, and the strategic planning of those essential marketing tools. Ms. McDowell is a Certified Professional Speaker and will share her knowledge and enthusiasm for marketing. She is also an instructor with LSU's Continuing Education's Social Media Certificate Program. This seminar will give a closer look at the popular social media networks- Facebook, Twitter, LinkedIn, Pinterest, and Google+. It will review the benefits of using each, how other organizations are marketing with them, and some dos and don'ts of each channel.

Speaker(s): Ellen McDowell

Fee: No Cost